I am mightily impressed that you can put a graph on here!
To answer your question, I have added new stock with
SEO friendly descriptions (I think), updated the onsite blog similarly and done a lot of networking. However, these activities were interspersed with much longer periods of sourcing stock, sending out orders, cleaning the house, looking after a sickly husband, doing the shopping and driving one kid to Glasgow and another to/from work in Dundee.
The google stats tell me I have about 400 uniques a day and lots of people are buying things so I am not complaining. In short I tend to go with the flow, which is probably a terrible answer.
I reckon I should be a bit more proactive on the
SEO front so I will certainly welcome any idiot proof advice from the experts.